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How to Hire a Wordpress Developer in 2025

WordPress developers specialize in creating, customizing, and maintaining websites using the WordPress platform. They tackle various challenges, including developing and optimizing themes and plugins to enhance site functionality. They help improve site performance and security, ensure responsive design for mobile devices, and integrate third-party tools and services.

WordPress developers also work on SEO optimization, content management, and user experience enhancements. WordPress was developed in 2003 as a blogging platform but has since evolved into a versatile content management system (CMS).

What does a Wordpress developer do

A WordPress Developer is a technical specialist who designs, builds, customizes, and maintains websites using the WordPress platform. Their core responsibilities include developing custom themes and plugins, optimizing site performance, ensuring security, and integrating third-party services to meet diverse business needs.

Things a Wordpress developer
can do

WordPress Developers can deliver a wide range of impactful solutions for your business.

  • Develop custom themes and plugins to tailor your website’s functionality.
  • Integrate e-commerce platforms and payment gateways for seamless online sales.
  • Optimize website speed, SEO, and mobile responsiveness to enhance user experience.
  • Implement advanced security measures to protect your site and user data.
  • Automate content workflows and integrate with CRM or marketing tools.
  • Migrate legacy websites to WordPress with minimal downtime and data loss.

Why Hire Wordpress Developer: Key Skills to Look For

WordPress is one of the most popular content management systems (CMS) globally, powering millions of websites. Its flexibility, ease of use, and extensive plugin ecosystem make it a preferred choice for individuals, businesses, and organizations to create and manage websites. WordPress developers are essential to customize, extend, and optimize WordPress websites to meet specific requirements, ensuring they function smoothly, look appealing, and remain secure.

With the increasing importance of online visibility and user experience, WordPress developers remain highly relevant in today's digital landscape. Their expertise in WordPress development, coupled with skills in web technologies, SEO, and security, positions them as valuable assets in building and maintaining successful online platforms.

Skill Required for a Wordpress Developer

WordPress CMS proficiency

Master WordPress CMS administration and development, creating dynamic websites with custom functionality while optimizing performance and maintaining security best practices.

PHP programming

Develop robust web applications using PHP programming, implementing server-side logic and database interactions that power dynamic WordPress sites and custom solutions.

HTML, CSS, JavaScript

Build responsive web interfaces using HTML, CSS, and JavaScript, creating engaging user experiences with clean, semantic code that enhances WordPress functionality.

Theme development and customization

Create custom WordPress themes from scratch or modify existing themes, implementing unique designs that align with brand requirements and user experience goals.

Plugin development and customization

Develop custom WordPress plugins and extend existing functionality, creating tailored solutions that meet specific business needs while maintaining code quality standards.

MySQL database management

Optimize WordPress database performance using MySQL, implementing efficient queries and database structures that support scalable website operations and data integrity.

Responsive web design

Design mobile-first responsive websites that adapt seamlessly across devices, ensuring optimal user experiences through flexible layouts and progressive enhancement techniques.

Job titles

WordPress Engineer
WordPress Web Developer
WordPress Theme Developer
WordPress Plugin Developer
WordPress CMS Developer
WordPress PHP Developer
WordPress Solutions Architect

How to Find a Wordpress Developer?

LinkedIn

With thousands of professionals and technical experts, it’ll be easier to look for a Wordpress Developer that fits in your team.

While searching on Google, use Boolean operators like "AND," "OR," and "NOT" to refine your search. For example, "Wordpress Developer" AND "PHP" will show results for Wordpress Developers with PHP as their preferred programming language.

One of the most popular LinkedIn communities where you can find WordPress developers is "Freelancer Wordpress Developer" with over 40k members. Here you can easily find good developer portfolios. LinkedIn is the go-to place for companies hiring developers for Custom Wordpress Development Services. Through LinkedIn, hiring managers have the luxury of scanning through any candidate's previous work, achievements, past companies and background information at their fingertips.

Online job boards

Post job openings on Indeed, LinkedIn, Naukri, Glassdoor, and Stack Overflow Jobs. The job boards on these platforms often provide advanced search and filtering options, enabling you to narrow down the candidate pool based on their experience, location, and skillset. This allows you to efficiently identify and hire Wordpress developer who matches your specific job requirements.

Developer communities and forums

Engage with Wordpress Developers on platforms like GitHub, Stack Overflow, and other related forums. For instance, a developer who consistently provides insightful answers to complex Wordpress-related questions on a forum may be an excellent fit for your team. Furthermore, by actively participating in discussions, sharing your job openings, or contributing to relevant open-source projects, you can establish your presence in the Wordpress community.

Tech conferences and meetups

To hire Wordpress developer with good technical skills, attend community events to network with talented developers. Search for the upcoming regional or global Wordpress Developers conferences online. You can attend or sponsor events focused on PHP, Website development, and how online presence is necessary. It will allow you to connect with professionals who are deeply passionate about the field.

HackerEarth hiring challenges

Sponsor online coding challenges to find competitive developers. For example, SysCloud partnered with HackerEarth to sponsor an PHP Developer Hiring Challenge to hire PHP developers with 1-3 years of experience.

Open source communities

Engage with active contributors in Wordpress-related open-source projects. It can help you find and hire Wordpress Developer with good portfolios. It can help you find authentic and good developer portfolios. For instance, you can review the GitHub profiles and contributions of active Wordpress community members and reach out to those whose work aligns with your job requirements. Collaborating with individuals who are already dedicated to the Wordpress ecosystem can lead to successful hires.

Online learning platforms

In order to hire Wordpress developers with exceptional skills, you can search platforms like Udemy or Coursera. These virtual classrooms are where developers hone their skills. Consider reaching out to course participants, showcasing your company's opportunities. Initiate conversations about their Wordpress projects. This proactive approach can be used to hire Wordpress developers who are actively learning on these platforms.

Local universities and coding boot camps

Collaborate with local academies and educational institutions to find aspiring Wordpress Developers. Collaborating with coding boot camps provides access to individuals who undergo intensive Wordpress development training. To find and hire Wordpress developer with the right skillset, attend events, host workshops, and offer internships to create a tangible connection with potential candidates. By tapping into these educational avenues, you not only identify skilled developers but also contribute to nurturing the Wordpress talent pool in your local community.

Social media channels

Use platforms like Twitter, LinkedIn, and Facebook to share projects and job openings for WordPress developers. Engage with Wordpress communities such as Dev community.

Referrals and employee networks

Promote employee referrals and leverage existing networks to gather recommendations.

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👍 Pro tip

Reddit is a great place to look for various Wordpress-related communities, including r/Wordpress, r/WordpressPlugins, r/ProWordPress, r/WebDeveloperJobs, etc. You can also join related Communities on Discord with thousands of members.

Wordpress Programmer Hiring Assessment

To hire a WordPress Developer, the most common assessment framework on HackerEarth includes

A combination of technical evaluations, coding exercises, and behavioral assessments. Here are some common components of the assessment framework:

Code completion tasks

Code completion tasks play a crucial role in evaluating and deciding to hire WordPress developer with the right skillset. These tasks can provide a practical assessment of a candidate's proficiency in WordPress development, theme customization, and plugin integration. By presenting specific coding challenges, you can gauge a candidate's familiarity with the WordPress ecosystem and their ability to work within its framework. Integrating code completion tasks into the Wordpress developer hiring assessment process ensures in making well-informed decisions.

Multiple-choice questions (MCQs)

When looking to hire Wordpress developer who possess the requisite skills MCQs can be very helpful. You can choose to include these questions in the Wordpress developer hiring assessment. They can help in evaluating a developer's understanding of Wordpress fundamentals.

Project-specific questions

You can also include project-specific questions to assess a candidate's knowledge. It can vary depending on your requirements. It will aid you in finding the right candidates with the Wordpress developer skills that the project demands.

Language-specific questions

Wordpress developers can be asked questions related to HTML, CSS, and PHP concepts. They can also be asked questions related to theming and plugins. Asking very basic and technical questions can also help assess the candidate’s knowledge and skill sets.

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Sample Questions to Ask a Wordpress Developer

Code completion task

Multiple-Choice Questions (MCQs)

Questions related to PHP

Plugin Development questions

👍 Pro tip

These sample questions provided here are for interviewing early-experience talents. For more customized assessments for candidates with higher experience, you can contact our team at contact@hackerearth.com or request a demo here.

Guidelines for Writing Job Description for Wordpress Developers

Job title

Begin with a clear and concise job title that reflects the role, such as "Wordpress Engineer", "Wordpress Web Developer", and "Wordpress Theme Developer". Writing these clearly can help you find Wordpress developer whose skillset aligns with the role you are looking for.

Job summary

While writing the Wordpress developer job description, include a brief overview of the position, focusing on the essential responsibilities and objectives. Describe the main aspects of the role and how it contributes to the company's goals. Including a summary in the Wordpress developer job description can provide candidates with an overview of the role they are applying for.

Responsibilities

Outline the specific tasks and responsibilities that the Wordpress developer will be expected to handle. This may include:

  • Designing and developing websites or web applications using WordPress
  • Creating custom WordPress themes from scratch or modifying existing ones
  • Building and customizing WordPress plugins to add specific functionality
  • Developing responsive and user-friendly website layouts
  • Integrating WordPress with other technologies and APIs
  • Ensuring website security through best practices and plugins

It's an important part of the Wordpress developer job description. These key points will help developers understand the job requirements.

WordPress Developer Skills and Qualifications.

List the essential Wordpress developer skills and qualifications that candidates must possess, including, but not restricted to:

  • In-depth knowledge of the WordPress CMS, including theme and plugin development, customization, and administration
  • Strong proficiency in HTML, CSS, JavaScript, and PHP, which are fundamental for WordPress development
  • Ability to create custom WordPress themes from scratch or modify existing ones
  • Experience in building and customizing WordPress plugins to add specific features and functionality
  • Understanding of responsive web design principles for creating websites that work well on various devices and screen sizes
  • Knowledge of database management, particularly MySQL, which is used by WordPress

Mentioning the required Wordpress developer skills can help candidates understand the role they are applying for. As a result you can find and hire Wordpress with the right skillset.

Preferred skills

Mention any additional Wordpress developer skills or qualifications that would be beneficial but not mandatory for the role. It might attract candidates with broader skillset and thus help you hire Wordpress developer with exceptional skills. You can also ask for experience with specific tools, libraries, or frameworks.

Education and experience

In the Wordpress Developer job description, you should also specify the educational background and professional experience required for the position. This could range from a bachelor's degree in computer science or a related field to several years of relevant experience. Mentioning these prerequisites can help you filter out the candidates beforehand. And thus help you hire Wordpress developer with qualifications you are looking for.

Company culture and EVPs

Briefly highlight your company's culture, values, and any unique perks or benefits offered to employees that can help attract candidates who align with your company's ethos. Sharing your company's core values can attract more candidates because they can already see a glimpse of how things work. It's also a good opportunity to pique the applicant's interest in your company.

Application instructions

Provide instructions on how candidates can apply for the position. Include where to send their resume, portfolio, or other required documents. Also, specify the deadline for applications, if applicable. It's another crucial point to be included in the Wordpress developer job description.

Equal Opportunity Statement

Include a statement affirming that your company is an equal opportunity employer committed to diversity and inclusion.

How to Conduct Wordpress
Developer Job Interview

Skill-first hiring requires that the developer interview process be designed to understand the candidate’s skill and experience in the given domain. You can consider the following guidelines when conducting a face-to-face interview with a Wordpress Developer:

Conduct a real-time technical assessment

During the Wordpress developer hiring assessment, candidates are given a remote assessment. However, using the interview platform to assess skills in real time will tell you a lot about the candidate’s communication skills and thought process.

FaceCode is HackerEarth’s flagship tech interview platform with a built-in question library you can use to test the candidate’s knowledge of Wordpress and Web development. The built-in IDE environment can be used for assessing their ability to write clean, efficient, and maintainable code. You can also use the pair-programming method to observe their problem-solving approach, logical thinking, and attention to detail.

Learn how Facecode can make tech interviews easier

Understand the candidate’s project experience and review the portfolio

During the Wordpress developer interview assessment, explore the candidate's past and present projects. Focus on their personal contributions and the skills they used. Ask them to discuss a Wordpress project, detailing their responsibilities, problem-solving, and collaboration. If available, review their portfolio or code samples for coding style, documentation, and project quality.

Understand if they are a good culture and team fit

Another crucial aspect to check during the Wordpress developer interview assessment is if they align with your organization's values. While technical skills are essential for a developer, the significance of cultural fit should not be overlooked. The ideal candidate must possess not only accurate coding abilities but also effective communication and collaboration skills to thrive in agile and collaborative environments. Evaluating a candidate's capability to work both independently and collaboratively in a team is crucial. This assessment provides valuable insights into the candidate's problem-solving skills, communication, and adaptability, helping to determine their fit for the role and the team dynamics.

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How much does it cost to hire a Wordpress Developer in 2025?

Wordpress developer salaries can vary widely depending on region, experience, and market demand, as reported by major job sites like Glassdoor and Indeed.

United States

Salaries are highest in major tech cities and for developers with specialized skills in WooCommerce, custom theme development, or experience in enterprise-level WordPress implementations.

  • Average Annual Salary: $84,500–$108,000 per year
  • Entry-Level: $57,500–$68,000 per year
  • Mid-Level: $75,000–$92,000 per year
  • Senior-Level: $108,000–$149,000+ per year

United Kingdom

London and other major cities offer higher salaries, particularly for senior roles or those with advanced WordPress development skills and experience in headless WordPress architectures.

  • Median Annual Salary: £32,500–£40,000 per year
  • Entry-Level: £25,000–£30,000 per year
  • Mid-Level: £35,000–£45,000 per year
  • Senior-Level: £45,000–£60,000+ per year

Australia

Salaries are highest in Sydney and Melbourne, with premium compensation for experienced developers skilled in PHP, custom WordPress development, and WooCommerce, particularly in e-commerce and agency environments.

  • Average Annual Salary: A$65,000–A$91,000 per year
  • Entry-Level: A$50,000–A$80,000 per year
  • Mid-Level: A$70,000–A$100,000 per year
  • Senior-Level: A$100,000–A$147,500+ per year

FAQs on How To Hire Wordpress Developers

What qualifications should I look for in a Wordpress Developer?

Do we require the candidate to have experience in all the necessary tools or just one is enough?

What are the skillsets of a WordPress Engineer?

How to assess a candidate's real-world project-handling skills?

How does the requirement for WordPress Developer skills changes across various job roles?